Sales ROI Calculator Media Spend * $ Please enter your monthly media spend. Agency Fee * $ Please enter your monthly agency fee. Cost Per Lead * $ Average or anticipated cost per lead. Conversion Rate * % Average conversion rate from lead to sale. Average Sale * $ Please enter your average sale. Average Profit / Margin * $ Please enter your average profit per sale. Leads Additional leads per month Sales Additional sales per month. Revenue $ Additional monthly revenue. ROI % Total return on investment. Total Margin $ Additional monthly margin. Net Profit $ Net profit including all costs. Submit