UNIfied Energy are a Clean Energy Council Approved Solar Retailer with a national presence and a record of over 30,000 installations over the past decade.

While the company had enjoyed a strong commercial presence, the company’s previous experience with residential lead generation had been marred with low-quality leads and high Cost Per Leads.

The team from UNIfied came to Axis Social with the brief to generate high quality, sales qualified homeowner leads within Victoria, New South Wales and Queensland.

In a highly price-driven market, the challenge posed by UNIfied was to find those prospects who would be motivated by the quality of product and installation rather than price.