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FACEBOOK ADS CASE STUDY

Act for Peace

The Act for Peace Ration Challenge involves participants eating and drinking the same as a Syrian refugee living in a camp in Jordan for a week.

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CATEGORY

Non Profit

CLIENT

Act for Peace

CAMPAIGN

Facebook Ads

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ABOUT THE CAMPAIGN

The Background

Act for Peace is an international aid and development charity which promotes safety, justice and dignity in communities threatened by conflict and natural disaster.

The Act for Peace Ration Challenge involves participants eating and drinking the same as a Syrian refugee living in a camp in Jordan for a week.

The team from Act for Peace came to Axis Social with the primary goal of driving high quality leads interested in participating in and fundraising for the Ration Challenge.

The platforms for this campaign were to be Facebook, Instagram & Messenger.

WHAT DID WE DO

The Approach

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Compelling Ad Creative

Direct Response Copywriting

 

Beautiful Graphic Design

 

Social Video Production

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Campaign Specific Landing Page

Campaign Specific LP Development

 

End-To-End Funnel Build Out

 

Conversion Rate Optimisation

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Advanced Facebook Advertising

High-value Audience Development

 

Creative & Audience Optimisation

 

Multi-stage Campaign Development

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WANT TO SPEAK WITH US?

More Qualified Leads, Better Sales Prospects, Incredible ROI.

Speak To Our Specialists About Driving Leads & Sales For Your Company.

OVER THE 60 DAY CAMPAIGN

The Results

LEADS

13,380

COST PER LEAD

$46.34

AMOUNT RAISED

$2.5M+

WHAT OUR CLIENT SAYS

The Feedback

The Axis team have worked with us for a number of years now. They understand what we're trying to achieve, work collaboratively on the most efficient strategy to get there, and then go above and beyond to deliver the results. It's very rare to find an agency that is so solid.

Ben Littlejohn

Act for Peace